This week marks an end to easyAstrology, the first app published by pawprintf in the month of its inception. It honestly feels hard to take this call while fighting the temptation to revive the product instead, for sentimental reasons. But the truth is that it has outlived its purpose.

easyAstrology was created and published as a proof of concept, a sandbox to establish that pawprintf can create and publish a minimum viable consumer app.

As pawprintf matured, the mission became clearer: to create highly rigorous, deeply useful software that fights the enshittification of the internet. AI-generated horoscopes did not fit that mission as it took shape. While building wrappers with pretty UI was fun, all it did was add clutter to the web.

And it was cluttering the pawprintf portfolio as well, especially with the products due for launch over the next few months that raise the bar significantly.

For instance, the upcoming Rectangle One features arguably the best AI implementation in its category of consumer SaaS applications by running the generated output through rigorous evals that check for consistency and bias, offering deterministic ATS checks and measured keyword coverage. It is perhaps the only product in its category to publicly post its methodology with full transparency https://rectangle.one/methodology

This decision is timely. With Rectangle One’s public launch on the horizon, a little more room will allow a little more wiggle.